Controversy Around Breast Cancer Awareness Commercial Called “Save the Boobs”. Some People Think That it is Way to Sexy.
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Canadian charity organisation called Rethink Breast Cancer created video ads to reach teenagers and young crowd and explain that breast cancer is dangeourous for young wioman as well… apparently some people found that commercial is “way to sexy” and represent bad taste.
I would say, it is the first time I see breast cancer commercial which actually talk with young people. Any other commercial I saw in the past targeted some old ladies and woman after 50 years old. Opinion that breast cancer can hit only older women is wrong, and this commercial show young women that it could be too late to diagnose and cure it.
“The spots are definitely not for everyone,” charity Founder M.J. Decoteau told ABC News. “Young people are picking up pamphlets with a 65-year-old woman on the cover and probably tossing them out. We’re really about creating a bold way of communicating the message in a fun way that’s going to stop them in their tracks. We’re hoping that they get the take-away message that is to be breast aware.”
I would say that some people should grow up and understand that maybe for some of us it is bad taste, but it can actually savelifes.
Watch also:
Behind-the-scenes with Aliya-Jasmine: Save The Boobs
