Google “sandbox” is a term webmaster use to describe Google punishment. Many web marketers are skeptical about “sandbox” and Google itself denies form of punishment called “sandbox”. It still creates a lot of discussions in SEO forums and webmaster communities to explain website partial removal from Google index or sudden drop in rankings for specific keywords especially when site was over-optimized or “black hat” SEO applied.

Signs which tell that website was placed in Google”sandbox”:

If you open a new website and become build links very aggressive especially for popular keywords you site can appear on Google for a little while but suddenly loose all positions for all keywords except when you type full domain name. It happens when webmaster submit site in thousands directories overnight, use submission software, build links with the same anchor over and over again, spam in forums or blogs.

Google can also move site to “sandbox” if you use link farms or build links from fake blogs / sites hosted by free hosting providers. Example: many blogs on Blogger which was created to link your new website.

Unlimited link exchange or link buying process could lead to “sandbox” punishments as well especially if link building software or networks were involved.
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There are many articles about how to build links, some of them provide good information but some of them raise more questions about quality of links and “white hat” SEO strategies. Of course, it is risky and not efficient to submit site in hundreds directories or exchange links with other webmaster. We decided to provide as many good strategies to build links as possible, most of this strategies we use providing SEO services to our clients.

1. Submission in niche directories is an easy way to increase amount of links from related sites especially when your competitors already listed there. Some good niche directories you can find on DirectoryCritic niche directory list but be careful because Directory Critic approves a lot of spammy and low quality directories.
2. Find bloggers with related blogs, subscribe for their feeds, comment, and follow them in social networks. It takes a lot of time and efforts to become real friends in blogosphere but it will benefit your business with more publicity and visibility. Many bloggers link their friend from blog posts or help in social media by Tweeting, bookmarking, and talking about your business and services.
3. Sign up with the most popular social sites and add your link in profile. Be active, don’t just go to create hundreds profiles. Pick only popular and topic related social sites. Example: if you are a doctor you can use popular healthy living and environment www.Care2.com site to contribute knowledge and information.
4. Participate in forums and discussions sharing information with other members. Put link in signature and profile page. Again, use only several topic related forums and become a good member of community.
5. Check who link your cometitors using backlink checkers like LinkVendor , Domain-pop , or Webmaster Toolkit.

Read more to find how…